ARTICLES LOGOS

Paul RandLogos, Flags, and Escutcheons

Paul Rand Sample Logos—IBM, Westinghouse, UPS, etc.

Robin WilliamsLogos (article)

Mark Fox—Logos = God

Cal State San Marcos Deciding on New Logo —Sept 2009

James Miller—Logo Design (outline)

Logorama is a 16-minute animated film written and directed by H5/ François Alaux, Hervé de Crécy and Ludovic Houplain, and produced by Autour de Minuit. The film depicts events in a stylized Los Angeles, and is told entirely through the use of more than 2,500 contemporary and historical logos and mascots. The film won the Prix Kodak at the 2009 Cannes Film Festival and the Academy Award for Best Animated Short Film at the 82nd Academy Awards.

What's In A New Logo? It can invigorate a company's image or squander its brand equity. To see which gambles paid off, Fortune turned to a few experts to judge some of the most dramatic transformations.

Overused Logo Elements It can invigorate a company's image or squander its brand equity. To see which gambles paid off, Fortune turned to a few experts to judge some of the most dramatic transformations.

The Logo In Your Name (©2003, Before & After, issue 27)