ANNOUNCEMENTS

ADVANCED GRAPHIC DESIGN & VISUAL MEDIA (VPA 380-11)

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02-19-15

1. We didn't quite have time today to start the next assignment, Bitmapped Letterforms. I'll give you some graph paper next week to draw upon, so bring a pencil! You'll be designing some custom letters, a few characters drawn by hand on paper. Using that drawing as a basis, you'll recreate those characters using Illustrator to make a digital version. Please look at provided link showing examples and read the following excerpt from the textbook, Thinking With Type, in preparation.

Article/Examples—BitmappedLetters.pdf

2. Please also read this article in preparation for the Project, Progressive Variables. This is but one system for laying out text and/or images on a page.

Article—AxialLayout.pdf

1. We didn't quite have time today to start the next assignment, Bitmapped Letterforms. I'll give you some graph paper next week to draw upon, so bring a pencil! You'll be designing some custom letters, a few characters drawn by hand on paper. Using that drawing as a basis, you'll recreate those characters using Illustrator to make a digital version. Please look at provided link showing examples and read the following excerpt from the textbook, Thinking With Type, in preparation.

Article/Examples—BitmappedLetters.pdf

2. Please also read this article in preparation for the Project, Progressive Variables. This is but one system for laying out text and/or images on a page.

Article—AxialLayout.pdf

02-17-15

For Friday, Feb 20—Advanced Graphic Design & Visual Media
by James Miller - Tuesday, February 17, 2015, 4:25 PM

Due—Progressive Variables #2

Two new layouts, with the same content* and template but using only one type size/one type weight. [For clarification, weight refers to: light, regular (roman), medium, bold, and black. It does not refer to condensed, expanded, or italic (oblique).] Yes! Further limitations!
You get to choose what size and which weight! (i.e.16 point bold, 24 point regular, 41.5 point light)
Design the poster using whatever method you wish; an axial layout is not required for this version!
Have both layouts printed by 10:00 am for critique! Please label which size and which weight you used! No type crimes!
*please note date and time change for 2015

Facts at Hand—one-on-one critique (final version due Feb 27)

Work in a square format (7” X 7” or 8” X 8”)
Take a picture of your hand (or several).
Lay out the facts about yourself at right angles on top of your hand.
Rotate all the text to 30 or 45 degrees (not the photo).

Working on Long Lists (due Feb 27)

Acquire or make a list of 40 interesting things.
Lay it out in a manner that expresses an understanding of Visual Hierarchy beyond just numbering the items 1 thru 40!
We’ll cover this in more detail at our next class meeting.
Size: 12” X 18”

International Fair—poster fact check (due March 06)

This is a fact check to see if you know what’s going on! (see the link in week 4 for more details)
Check for sizes—20” X 30” & 8.5” X 11” (same design, two sizes, proportion a bit different).
Check for bleed—set in New Document Dialog Box.
Check for content—correct data for 2015?
Limitations of photography big enough to print at 20” X 30.”
Think about solutions other than photography (vector images).
One-on-one check on Feb 27; first critique 3-06.

02-10-15

Getting Started With Progressive Variables
by James Miller - Tuesday, February 10, 2015, 5:34 PM

PDF document rankingProgression 6.pdf

I think the link from week 3 lecture tells it best: http://www.voiceonapage.com/Cal%20State%202/03%20week/rankingProgression%206.pdf

The task is to layout given text inside a 7” X 7” square.

Many ways to do that! Had you all read the chapter from Kim Elam’s book about the Axial method as one possible page layout technique to apply.

Clicking the Progressive Variables link from week 3, or going there directly from voiceonapage>projects typography> progressive variables takes you to instructions, template and given content (Hierarchy Text).

Download the template (7x7template.ait) and using Illustrator copy/paste or key in content to the template provided.

Now do two layouts of the given content on two separate templates. Rename the templates and save them as .ai files for editing, and as PDFs for printing. Important here to label the layouts for clarity!

You may divide the text into separate text boxes and distribute it about the page in a pleasing manner, but restricted by the fact that all of it must touch an imaginary line of your choosing drawn through the square page. Line can be placed anywhere on the page, straight or zig zag, diagonal, horizontal, vertical—no curves!

Now on top of all that, only 8 point Helvetica regular is permitted for the first iteration! Each week, additional variable(s) will be added.

Complete these layouts without commiting any type crimes!

Bring digital and printed copies to class on Friday mornings. Print them in class if you wish, with a PRINT CARD. Critique starts at 10:00 am.

01-23-15

Why Are You Here?
by James Miller - Friday, January 23, 2015, 7:02 AM

NEW STUDENTS: What do you hope to get out of this class? Talk about experience in graphics, computers, art, software, image technology, or anything else you feel is relevant. Talk about any actual creative work you have done that was used for a purpose other than class, whether you were paid or not. Do you work in the field?

RETURNING STUDENTS: What have you done lately relevant to art and design? (i.e. contests, outside work, personal endeavors, etc.?)

Check out this cool vintage typography!

http://www.webdesignerdepot.com/2009/07/50-examples-of-vintage-typography/

01-21-15

Announcements Check!
by James Miller - Wednesday, January 21, 2015, 4:37 PM

This is a test of the Announcements capability of Cougar Courses!

On the first day of class, we will check to see if you can access the email address on file with this system.

It is important to me that students have a ready means of receiving class information.


02-20-13

For purposes of clarification, the Facts At Hand project has certain requirements I wish to review.

1. Use only one typestyle. I recommend a Pro font that has a large family of weights to choose from.

2. All the text needs to read at right angles to all the other text, like this.

3. The assembled, right-angled text needs to be rotated to 30 or 45 degrees.

4. We should be able to recognize that the photo beneath the text as being part of a hand.

5. No stroked type or effects (especially drop shadows). No images except the photo of your palm.
(
It is okay to have some of the text fade away like in author's example!)

6. Work only in straight lines, no curved type paths. Consider word and line breaks, dramatic use of bleed, upsidedown positioning.
Not all the text on the page needs to be legible.

7. Work in a square format, 7" by 7" or greater.

8. Do not commit any type crimes in the making of this piece.

02-03-13

The annoying horizontal scroll has been removed from voiceonapge.com.


02-03-12

Send me a link to a Wordpress or equivalent site! I cannot see your work if you have no place to post it! And as a reminder, please don't tack this class onto the last one—establish a new blog on the old site!

2-10-12

Progressive Variables project should be posted to your site in addition to bringing your prints to class for critique! The following due dates apply to the seven (7) iterations:

1st critique:2-10
2nd critique:2-17
3rd critique:2-24
4th critique:3-2
5th critique:3-9
6th & 7th critique: 3-16. (last day before Spring Break)

Ask me if you need Helvetica fonts you can legally load on your system for educational purposes. Various weights of Arial, that may already be loaded on your PC, are also acceptable. Do not use oblique (italic) for any of these exercises!

We will begin the critiques at 10:30 am to give you time to print your files using the classroom computer, if you wish. You will need a print card to make it work.

Please note that your particular Helvetica (or equivalent) may not be loaded on the classroom computers, so plan accordingly. If you are printing from these computers, convert to PDF before coming to class to avoid unexpected default font substitutions! Do not print from a downloaded JPG; it looks too fuzzy!

No late work will be accepted! If you don't have it ready when we do the critique, skip that exercise and do the next one.

SOME RULES
• no printing from JPGS (we want a clean, crisp print)
• please, no numeral "10s" made up of text
• use a clipping mask for even, clean bleeds
• write your name on the back
• no use of italics

ProgressiveVariableNotes.pdf

2-13-12

Reminders for Feb 17 class meeting:

• Progressive Variables: 3 different layouts—one weight (any weight) and one size (any size)

• Typeface Poster: 2 different rough layouts due; final version due 2-24. Remember, this combines the attributes of a type anatomy poster with a showcase marketing piece of a particulate typeface, chosen from the provided list. We will critique your ideas and layout in preparation of the final version.

Please note that the typeface and type anatomy poster examples provided are not to be interpreted literally; they are a visual inspiration intended only to get you started. Follow the project specifications and apply your own creative problem solving skills to come up with a unique solution!

What I'm looking for you to have accomplished (yes, this is a bit of work):
1. type face (and designer) selected
2. paragraphs written about typeface and designer
3. design theme(s) chosen—some kind of direction
4. two rough layouts

• Read: handy tyography rules by Ellen Lupton (LINK ALSO IN WEEK THREE OF SYLLABUS)

2-17-12

*What kinds of facts can students gather about themselves for the Facts At Hand project?

LISTS OF:

• favorite colors
• song playlists
• classes taken
• childhood classmates
• odometer reading
• shoes in your closet
• items in your drawer
• # of visits to Disneyland
• foods you hate
• foods you love
• facts & truths endemic to YOU

The more grounded and factually-based your data is, the more meaningful and accurate the end result will be. Consider facts about yourself to be sacrosanct, like details given to you by a client that must be faithfully reproduced, and stay true to the material!

This artist [http://feltron.com/] has taken gathering facts about himself to the extreme, publishing for many years an annual report about himself, in painstaking detail and meticulous design. Mr Felton created a website where he gathers data about other people's casual encounters with his own comings and goings, getting them to log on and answer questions about it! It's amazing enough that he goes to such lengths, but even more amazing that he gets so many folks to participate! Check it out.

2-20-12

International Fair Poster. Two sizes of dopcument: Prepare 81/2" X 11" and 20" X 30". These are different proportions so they are different layouts. Same layout and content in two different sizes. Consider basing the layouts on a grid or an axial.

If you employ photography, use only high resolution photos (300ppi). Bear in mind that pixel information is 'resolution dependent' and suffers image degradation when scaled too high, but vector information (text and other vector images) can be scaled without degradation of any kind! This becomes especially challenging working with the 20" X 30" design where photos would need to be of astronomically high resolution to be scaled up as say, a background. For that reason if no other, consider using only vector images to complete both sizes!

It's important to me that your posters reflect some new found techniques and awareness learned in recent weeks. I expect you to change your design in response to the critique on February 24th; we will take a final look when we meet for class on March 02, the deadline—all entries must be emailed no later than March 02!

For Friday, February 24, you should have the following prepared:

1. Three new Progressive Variable layouts, printed and ready for critique by 10:30 am
2. A list of personal data about yourself that, along with a photo of your own palm, you will use to start the next project, Facts At Hand.
3. Printed final version of your Typeface Poster, 11" X 17"

2-22-12

Attend this opening and you may count this as a Double Art Event!

2-22-12 (later that day)

Check this out—Talk about a design campaign based on a pre-existing theme! MarryBacon.com/

2-27-12

I have acquired a big family set of Helvetica; if any one cares to have a copy, please send me a request by email.

For Friday, March 02, you should have the following prepared:

1. Three new Progressive Variable layouts, printed and ready for critique by 10:30 am*
2. Two International Poster layouts, 20" X 30" and 8.5" X 11." You will show me your design BEFORE you submit it by email! Bring all the assets of the design, including fonts, in editable form (an ai file), so that changes can be made during class!

Remember—
• no printing from JPGS (we want a clean, crisp print)
• please, no more numeral "10s" made up of text
• use a clipping mask for even, clean bleeds
• write your name on the back
• no use of italics

3-09-12

Due by 3-23-12 at 9:00 am posted to your site. No late work will be accepted!

Aldus Manutius
Font Attributes
Space and Meaning
Bitmapped letterforms
Letter/Digit Combos
Making Connections 01 (or equivalent)
Point Counterpoint

3-12-12

Double Art Event Opportunity—

3-16-12

Reminder about the design limitations of your Menu:

No images, effects, or stroking of text.

No Photos! Lines, bars, rules, reversals, gemetric shapes, text tonal changes, as well as
small illustrations and 'text treatments' are just fine and highly encouraged.

Post the original along with the redesign on your site.

Employ spacing, kerning & tracking, text weight changes, U & L case, scaling, dot leaders, tables, small caps, glyphs, text ornaments, arrows—the small subtle differences that make you look like you know what you're doing! Use contrast in a big way whenever possible.

Use 2 fonts only. Would suggest one of the fonts be a 'pro' font with a big hierarchical family to choose from.

Use up to three colors only.

Would suggest you establish an underlying grid. View>Grids and Guides>Document Grid. (toggle the grid on/off with the 'W' key)

If the menu you are redesigning is especially long, it's okay to leave a few parts out. Your finished redesign, however, should still look like a finished piece and not something incomplete.

The instructions say to work in a square format, but this time I am permittiming a rectangular format as well!

Bon Appétit


3-7-11

Career Day in Graphic Communications Department at Palomar College March 16

Wednesday, March 16, 2011 will be the Graphic Communication's Department 14th annual Career Day.
Time: 9:30am - 2:00pm in the new MD Building.
Don't miss this opportunity to talk to industry professionals
about working in the fields of graphics, design, print services,
digital publishing, digital imaging, Web development, multimedia, sound, motion graphics, resumes, job strategies and MORE!
Meet the PROFESSIONALS! Network!
Click on schedule below to view list of speakers!

CarrerDay2011Schedule.jpg

3-9-11

Concerning the assignment, Long Lists: If you Google "40 things" it comes up with lots of choices.

3-12-11

Check out Willi Kunz for inspiration: (36 posters by Willi Kunz)

http://www.flickr.com/photos/kosmograd/1484093537/in/set-72157602259975930/

I highly recommend emulating his style in managing and designing attractive and accessible layouts with large amounts of information. This posted in support of Long Lists and Making Connections 02. Please work in a large format, 12" X 18," to give yourself enough room for the best possible layout!


http://edseminars.apple.com


3-22-11

Congratulations to Lauren Reynoso on winning the International Fair Poster contest! From Danielle McMartin: “We sincerely hope all of you will be able to join us at the International Fair, as we would like to acknowledge your participation and of course, our Winner, Lauren, at the beginning of university hour 12:00, April 14.” (Poster before and after client requested font change. Helvetica was substituted.)

04-06-11

Below is a job opportunity related to the field of graphic design. Like many jobs, the design part is only a segment of the responisibilities. Interested parties may apply directly to the employer.


Interested students may be able to get credit through an Independent Study: start work now, get credit in the Fall. Please let myself or Professor Deborah Small know if you want to do this!

MedBlast, Inc. is a new company providing e-mail newsletters for doctors and dentist.  We are looking to hire a part-time graphic design intern with interest or experience in Wordpress.  We are currently in Encinitas with plans to relocate to Carlsbad Village. Sample newsletter: www.geteblast.com.

Job Description:

Position will be responsible for creating newsletters for select markets and modifying content and graphic images for upcoming issues.  Must have excellent graphic design skills and the ability to create visually appealing content with intuitive simple navigation.   Excellent communication skills and attention to detail required.  Ability to work independently and complete projects within deadlines. 

Qualifications:

This is a part-time unpaid internship unless highly proficient in Wordpress.   Must be comfortable working with html.   Excellent opportunity to learn and work for a start-up venture.  May lead to full-time paid position.

Sandy Ackerman
O. (760) 436-4896
C. (760) 519-6210
sandy@getadblast.com
www.getmedblast.com

4-12-11

For the next class meeting please read Chapter One of Thinking With Type.

4-15-11

Advanced Graphic Design class is cancelled for today, April 15—I'm not feeling well!

Bring your printouts of Making Connections 02 next week for me to see. Be sure to have read chapter one of 'Thinking With Type.'

Also, please have your 6-10 custom letterforms ready for viewing.

Look for more instructions coming by email before our next class meeting!

04-24-11

Request from former student:

A representative from the San Marcos-based company Teamwork Athletic Apparel is evaluating some potential new business offerings, one of which we have identified as being of interest to the graphic design community. (In a nutshell it is similar to Zazzle, but with the opportunity for full seam-to-seam, and across seams garment designs.)

The representative wants to conduct some brief interviews just after class is over.

The survey itself is 20 multiple choice questions, and should take about 10 minutes. Every student that would like to participate would also receive a $5 Starbucks card.

This is completely voluntary. The representative is invited to be on hand right after class.

05-03-11

Job Opportunity for a person who knows some Illustrator to get some entry level work in the field. Below is an email from one of my colleagues about an opportunity in Murrietta. Might be a good fit for one of you all.

James...one of my students owns a sign co. in Murrietta. He mentioned he was looking for an entry level person...Illustrator.

which begs the question if the distance is worth it... or if the pay can be maximized... but I thought I would pass the info along.

Though perhaps there is an opp there somewhere...

http://www.artsignworks.com/

Or perhaps you might talk to him directly to inquire.

Paul is the name of the proprietor.

5-9-11

BookProjectSummary.pdf of Type Specimen Book, just to clarify things.

ContentTextHeavy.docx as a Word document that you can more easily copy/paste into your InDesign document.

Look forward to a good showing.

James

5-11-11

Tip for type crime: The phone booths on campus are adorned with ugly stacked type!